Design 1: Explosively Fortuitous Rat 大砲鼠
大砲 (Dàpào) means cannon/fireworks. Bang-bang, pow-pow — these sounds are often heard ringing throughout the lunar new year as we chase away misfortunes of the yesteryear and start afresh with full force and positive energy.
Design 2: Gratifyingly Comfortable Rat 大翻鼠 / 鼠鼠福福
The Chinese word 舒服（Shūfú）means comfortable. Using word and phonetic play, we replaced 舒服（Shūfú）with 鼠福 （Shǔ fú），鼠 being rat and 福 meaning blessing. May 2020 be a year of pleasurably comfortable moments.
Based in sunny Kuala Lumpur, Fictionist Studio is a multi-disciplinary creative outfit, specialising in all platforms that involve the birth of an idea. Since 2014, we have been crafting stories for brands, designing books, identities, websites and exhibitions as well as partaking in artistically-driven endeavours.